Pop under traffic is considered to be very low quality traffic. The average cost for pop under traffic is about $15 for 10,000 visitors and $90 for 50,000 visitors. With such low prices you can estimate that the quality of this traffic would be poor. In fact it is not uncommon for every single pop under visitor to result in a non-action – that is they will not buy or click anything on your site.
Does Pop Under Traffic Convert?
There is little point purchasing 100,000 visitors to your site if not one of them buys your product, clicks your Adsense ad or makes an action through your CPA form. You are simply wasting your money. Countless webmasters have conducted tests with pop under traffic with little luck when it comes to return on investment.
In many cases it would only take one affiliate sale to make the money back on the traffic investment cost; however this rarely occurs due to the low quality of the traffic sent.
Why is pop under traffic Bad?
Why is pop under traffic so bad? The main reason is that it is completely untargeted. There is no demographic targeting or anything that would result in an increased chance of conversion. Some testers have stated that pop under traffic can work if there is a lot of it. This can mean purchasing hundreds of thousands of visitors in order to make just one or two sales.
It has to be asked whether it is worth the money and effort required, or if the money is best spent elsewhere. Indeed, if 100,000 visitors were to be generated from a much more targeted source it could result in a conversion rate of 5% or more compared with a 0% conversion rate from targeted traffic.
Here are some prices for several pop under traffic providers:
i-web-marketing.com: 20,000 visitors for $149
EasySiteHits.com: 10,000 visitors for $89.95
WebHitsDirect.com: 10,000 visitors for $89.95
SiteGadgets.com: 1000 visitors for $2
Traffic for Vanity?
People buy pop under traffic mainly through impatience – it results in almost immediate traffic. If you still choose to proceed with a pop under traffic campaign, make sure you track your statistics in order to confirm that you are receiving the traffic number stated. You should also ensure that the pop under provider has a money back guarantee if they do not provide the stated unique visitor numbers as outlined on their website.
Pop under traffic is otherwise known as ‘junk traffic’ and with good reason. For this reason it is best to spend your time and money on more reliable sources of traffic such as organic search engine traffic and pay per click advertising.